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Privacy Notice Privacy Notice
November 1, 2018

Discount Marine Aquatics, herein known as DMA Privacy Policy describes how we treat personal information when you use DMA website services.

Information we collect and how we use it
* Registration information - When you create an account at DMA, we ask for your personal information so that we can provide you with the service. The information we require to register for the service includes your name, address, cell phone number, and email address. In some cases, we may also ask you to send us additional information or to answer additional questions to help verify your information. The information we collect is stored in association with your Account.
* Transaction information - When you use DMA checkout to conduct a transaction, we collect information about each transaction, including the transaction amount, a description provided by the seller of the goods or services being purchased, the names of the seller and buyer, and the type of payment used. * DMA cookies - When you access a DMA checkout webpage, we send one or more cookies - a small file containing a string of characters - to your computer that uniquely identifies your browser. We use cookies to improve the quality of our service by storing user preferences and tracking user trends. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. Please note that you will not be able to access DMA checkout if your cookies are disabled.
* Log information - When you use DMA checkout, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, internet protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.
* User communications - When you send email or other communication to us, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.

Never send credit card information by email. DMA will never ask for credit card information in an email.

* Links - We may present links in a format that enables us to keep track of whether these links have been followed. We use this information to improve the quality of our search technology, customized content and advertising.

In addition to the above, we use the information we collect to:
* Provide our products and services to you, including the display of customized content and advertising;
* Perform auditing, research and analysis in order to maintain, protect and improve our services;
* Ensure the technical functioning of our network; and
* Develop new services.

We process personal information on our servers in the United States of America and in Canada. In some cases, we process personal information on a server outside your own country. We may process personal information to provide our own services.

Information sharing
We will not sell or lease your personal information to companies or individuals outside of DMA. If you are making a purchase through DMA checkout, we may share portions of your information with PayPal to identify the transaction, but we will not share your full information without your opt-in consent, except in the limited circumstances described below. In addition, we will only share your personal information with other companies or individuals outside of DMA in the following circumstances:
* As necessary to process your transaction and maintain your account. All transactions are process by PayPal on thier secure server network. Please refer to PayPal Privacy Policy by clicking this link.
* To detect, prevent, or otherwise address fraud, security or technical issues.
* We have your consent. We require opt-in consent for the sharing of any sensitive personal information.
* We provide such information to our subsidiaries, affiliated companies or other trusted businesses or persons for the purpose of processing personal information on our behalf. We require that these parties agree to process such information based on our instructions and in compliance with this Policy and any other appropriate confidentiality and security measures. * We have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against imminent harm to the rights, property or safety of DMA, its users or the public as required or permitted by law.
* If you are using a credit card issued by the merchant you are making a purchase from (a “private label credit card”), that merchant will receive your entire credit card number in association with your purchase.
* We may share aggregated non-personally identifiable information with third parties. For example, we may disclose that a certain percentage of our users have a billing address in a particular geographic area, or that a certain percentage of users use a particular type of credit or debit card. However, if we do share this aggregated information, we do not include personally identifiable information.

If DMA or its subsidiaries become involved in a merger, acquisition, or any form of sale of some or all of their assets, we will provide notice before personal information is transferred and becomes subject to a different privacy policy.

Information security
We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, as well as physical and technical security measures to guard against unauthorized access to systems where we store personal data. For example, credit card numbers are not stored on our servers, all information is securely stored at PayPal. Please visit the PayPal Security Center with any questions you may have concerning PayPal's Server Security.
The security of your account also depends on keeping your account password confidential, and you should not share your account name or password with anyone. If you do share your account information with a third party, they will have access to your account and your personal information.

Changes to this policy
Please note that this Privacy Policy may change from time to time. We will not reduce your rights under this Policy without your explicit consent. We will post any Policy changes on this page and, if the changes are significant, we will provide a more prominent notice (including notification in your account interface or email notification). Each version of this Policy will be identified at the top of the page by its effective date, and we will also keep prior versions of this Privacy Policy in an archive for your review. Please refer to our Conditions of Use Policy regarding changes or modifications.
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